Cheap car hire in Yamagata, Japan

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Choose from 17 pick-up spots

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There are 17 car hire providers in Yamagata. Check out the map below to find the most convenient pick-up spot.

The most popular car rental companies in Yamagata

Hiring a car in Yamagata: Fast facts

Here's everything you need to know to hit the road happy.
Most popular car hire companyHertz
Most popular carCompact, 4-5 doors
Average daily price104 €
Best time to bookLess than 1 week before

How to book the best car rental deals in Yamagata

We’re frequently named as the most trusted travel search site out there. We scan hundreds of trusted travel providers and put it all in one place, allowing you to instantly compare car hire rates and then book with no fees. Here's how to get the most out of your Yamagata car rental search.

How to find a cheap car hire deal in Yamagata

  • Need a cheap rental car in Yamagata? With prices averaging 104 € a day, your trip is already off to a wallet-friendly start. Whether you're wanting a compact ride, a spacious family car, or something in between, we compare all the best offers to get you more for your money.

  • 65 € is the cheapest daily price listed for a rental in Yamagata.

  • Planning to stay longer? Pick up a weekly rental from 451 € and explore more than just the top attractions.

  • If smart timing is part of your strategy, book around three weeks ahead to score yourself the best price on a Yamagata car hire.

  • Check out the offers available with Europcar, NIPPON Rent A Car and Orix. They're some of the most popular providers in the city.

  • Whether you book with Europcar or another supplier, make sure you understand the coverage on your Yamagata car hire. Some companies include a collision damage waiver (CDW), while others offer it as a paid add-on.

  • Booking one-way could land you a discount on your rental. Providers sometimes offer lower rates when vehicles need to be moved between branches. Just select 'Return car to a different location' when searching the range of cars for rent in Yamagata.

  • Search for a vehicle with a 'Fair fuel policy.' You'll pick up and drop off your ride with a full tank, so you're only paying for what you use. You won't get hit with overpriced refueling charges either.

  • Hit the road without watching the miles and racking up additional fees. Go to the 'Policies' filter and choose 'Unlimited mileage' to find a car that lets you explore further.

Best value car hire options right now

  • You'll find the best deal with this company. Prices average 101 € a day.

  • Next in line is this provider, which offers daily rates of around 68 €.

  • The third option won't stretch your budget either. You'll pay roughly 135 € a day with this supplier.

  • The Compact rental category is a dependable choice if you're not quite sure what kind of wheels you need. It's also the vehicle type that's booked more than any other in Yamagata.

Flying to Yamagata? Think about an airport pick-up

  • If you're flying into Yamagata, get moving sooner by booking a car hire at Yamagata Airport. The drive time from this airport to the city centre is around 27 kilometres and takes about 35 minutes.

Compare car hire types in Yamagata

  • Small: Whether you're weaving through city traffic or just planning a quick trip, this car category offers big value in a small package. Including mini and economy classes, you can expect good fuel efficiency and easy handling.

  • Medium: Not too big, not too small, this is the rental that's juuuust right! Typically including compact and intermediate cars, they offer a mix of interior space and fuel efficiency and are popular with small families and couples.

  • Large: You've got the suitcases, the kids, the snacks, the everything. Large vehicles have got the capacity to pack it all in without breaking a sweat. Ideal for long-distance trips, this Yamagata car hire category includes full-size cars.

  • SUV: SUVs are adventure on four wheels. All-wheel drive and everyday versatility equip them for urban streets and rugged backroads alike.

  • Van: If you're searching for a car for rent in Yamagata that can handle a small crowd (and their suitcases), a van has space where it counts. Including commercial vans and trucks, they're just the thing for group excursions, moving or business needs.

Insurance and optional extras

  • Choosing excess insurance for your Yamagata car hire can take the stress out of driving. It protects you from paying a big excess fee in case of theft or an accident. Insurance policies can differ between rental providers, so check how each one stacks up.

  • Take your ride to the next level with extras like a navigation system or mobile Wi-Fi. These add-ons can make your journey easier and more relaxed when you rent a car in Yamagata.

Good to know

  • Check each supplier's age requirements before booking your car hire in Japan. Rules can differ, and extra charges or restrictions may apply if you're a younger driver. At the start of your search, uncheck the 'Driver aged between 25–70' filter and enter your age to browse your options.

  • If the kids are tagging along, find out if you need to add a child car seat to your Yamagata car hire reservation. Whether required by local laws or not, they're always the safest way for little ones to travel.

  • You'll need some documents when you get to the rental counter. As a general rule, bring your physical driver's licence, a credit card with enough funds for the excess (debit cards usually aren't accepted), and additional photo ID. Your booking confirmation will spell it all out.

  • Take your time getting acquainted with your rental. Set up your seat and mirrors, find the lights and blinkers, and get used to how it handles before you set off. And remember to stick to the left side of the road in Japan.

  • Local speed limits can vary, but it's normally around 55kph in urban areas and 85kph or so on highways. Always go by the posted signs.

  • In Japan, the legal blood alcohol concentration (BAC) limit is 0.03%. If you intend to drink, get someone else to do the driving or use public transport instead.

  • One of the busiest times for traffic in this destination is around 8am. Get where you're going faster by avoiding rush hours in general.

  • You'll be using the Japanese yen (JPY) here. As well as your bank cards, consider bringing some cash for minor purchases.

Best hotels in Yamagata for drivers

  • Offering accessible parking, Daiwa Roynet Hotel Yamagata Ekimae adds extra convenience to your stay. This hotel is around 2 kilometres from central Yamagata and also comes with Wi-Fi and luggage storage.

  • Yamashiroya Ryokan also works well for a trip built around driving. It features parking, along with a 24-hour front desk and Wi-Fi. Make this your base and you'll be roughly 2 kilometres from the city centre.

  • Browse through the hotels in Yamagata for even more choices. Use the 'Parking,' 'Outdoor parking,' and 'Valet parking' filters to find the perfect fit. You can even apply the 'Electric vehicle (EV) charging station' filter to zero in on EV-friendly stays.

  • After you've locked in a car hire deal in Yamagata and the right hotel, all that's left to do is decide where to head to first. Start your trip with top attractions such as Frost Covered Trees of Zao, Risshaku-ji Temple (Yamadera) and Senshoji.

Hit the road: Where to drive to from Yamagata

  • Buckle up and make tracks to Ishinomaki. Around 97 kilometres east of central Yamagata, it's home to must-do sights like Ishinomaki Manga Road and Ryusenin.

  • HOTEL ROUTE-INN Ishinomaki Kanan Inter and Hotel Route Inn Ishinomaki Chuo are reliable accommodation options with parking in Ishinomaki.

  • Or collect your cheap car hire in Yamagata and then head out to Shibata. Around 88 kilometres southwest of Yamagata, Suwa Shrine and Kankokuji are major attractions that are well worth the trip.

  • Shibata has some comfortable places to stay including Hotel Marui and Shibata Dai-Ichi Hotel. Both give you somewhere to leave your car while you're here.

  • Up for a bonus adventure? Matsudo is a popular road trip destination that's around 274 kilometres south of Yamagata. Plan to make a few pit stops at Tozen-ji Temple and Tokiwadaira Cherry Blossom Promenade.

  • Catch up on sleep in Matsudo at either Hotel Route-Inn Kitamatsudo Ekimae or Toyoko Inn Matsudo Eki Higashi Guchi. They've got a room waiting for you and a spot for your wheels too.

Frequently asked questions

On average, hiring a car in Yamagata will set you back around 104 € per day or 728 € per week. 
The cheapest car to rent in Yamagata is a compact SUV. The most popular is Compact, 4-5 doors.
The cheapest car hire company in Yamagata is currently Hertz, followed by 駅レンタカー東日本.
On average, around 728 €. But the best price we found for car hire for a week in Yamagata is 451 €.
If you're looking for freedom to explore Yamagata, choose a car with unlimited mileage, or look for car hire deals with a ’full to full' fuel policy as opposed to a 'half-full to full' one.

We also clearly highlight car and van hire options in Yamagata that have free cancellation
Yes – you can easily find car hire companies that allow you to pick up your car in one place, and then drop it off in another. Just select ‘Return car to a different location’ when you search with us.
Public transport can only get you so far, and could be tricky to navigate with children or luggage. With your own set of wheels, you can go wherever you want, whenever you want, for as long as you want. And you'll be able to discover more outside of Yamagata.
Most places – Yamagata included – allow under 25s to rent a car as long as they provide a valid driver's license and the correct documentation. It may cost slightly more due to a higher insurance excess for young drivers. 
The cheapest price we found for an economy car is 68 € per day. The average price per day is around 98 €.
Of course. Most major car hire companies like Hertz, カースタレンタカー and Toyota Rent A Car offer baby and child seats as an add-on when you book.
Other travellers rated Hertz as the best overall in terms of experience.
We search the internet for all kinds of vehicle hire deals, including vans. But at the moment, we can't find any van hire in Yamagata.